http://www.livingprinciples.org/volvo-phone-app-helps-swedish-city-employees-cut-commuting-emissions/
Volvo developed an app to help their employees track their carbon footprint as it relates to their daily commute to work... With this, they can set target goals so that they can try out different commute patterns and track and compare the results. Awesome app use! And awesome that Volvo is so encouraging of our being aware of these things, that they will accept their employees being a little late to work as they explore new options and not feel stifled to do so by the place they are commuting to each day.
...Maybe this is a technology/idea that could work similarly to Lauren's 'walking makes you smarter' project...
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